Pink is for girls
I came across an interesting article from BadScience.com. It’s deliciously sarcastic about a recent study that tries to explain why girls like pink and boys like blue. They also quote a Ladies’ Home Journal article from 1918 that presupposes the exact opposite.
The article shows a graph of Chinese subjects in the test, in which both sexes prefer reddish tones because Chinese superstition has red as a “lucky” color.
I wonder if the whole thing isn’t just cultural — if your mom buys you a pink blanket, and all the other females in your daycare gush over pink, then you pick that up. Same thing for boys (although as they get older, I wonder if it isn’t more “disdain for pink” than “love of blue”).
Regardless of any evolutionary-biological or psychological reasons, it’s clear that the colors are pretty firmly tied to gender in modern America. Hence the pink of my webpage. I’ll leave it to your guess whether I chose my pink blog theme to identify with girls, because I like pink, or as an anti-anti-pink thing.